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Not surprisingly, Yelp is seeing a lot of growth on mobile. The company says that mobile apps are being used by 7.2 million unique devices every month, up from 6.3 million in the previous quarter.聽Stoppelman also said that apps currently account for 40 percent of all Yelp searches 鈥?making up the maj <a href=https://www.stanley-cup.com.de>Stanley becher</a> ority on <a href=https://www.stanleycups.es>stanley tumbler</a> weekends.Asked about user behavior on the mobile app, Stoppelman s <a href=https://www.stanley-cups.co.uk>stanley tumblers</a> aid it comparable to the website 鈥?whether you type in www. yelp.com or download the app, you ;re going to be more engaged than someone who clicks through to a listing via search.As for turning that growth into money, Stoppelman said that Yelp already runs ads on the mobile web, and that those ads actually see a higher clickthrough rate than their desktop counterparts. That makes the company very confident that it can basically transfer its monetization to mobile without having to rethink things dramatically. He added that the company will be open to anything that works well f
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